Positive intention and affirmative action
The first action begins today with the launch of three products, originally planned to welcome back customers with positive messages after the Covid - 19 crisis, on DSML and DSMNY E shops as well as in the newly re-opened Paris CDG store and the soon to be reopened DSMLA store. We have now decided to divert 100% of the profits of these items to the Northside Achievement Zone.
This is just the first of many actions we are planning for Black Lives Matter, epitomising our continued commitment to furthering diversity and equality of opportunity within CDG and DSM, and to listen and learn and do better, in the struggle to obliterate the evil of racism, prejudice and discrimination from the world.
Made in Japan